Cat Fletcher

The Resource Goddess: It’s not waste until you waste it.

Cat Fletcher is an award-winning and tireless waste-prevention activist, researcher and practitioner. She is at the frontline of facilitating and accelerating reuse in Brighton (UK) and beyond.

In 2009 Cat co-founded Freegle: UK’s biggest online free reuse network now with 3 .6 million members and she still does all their publicity. Each month Freegle activity keeps ~1,000 tonnes in circulation (and not in landfill or incinerators) around the UK.

Cat is a driving force behind the multi-award winning Waste House at the University of Brighton (built 2012-14) – it’s 90% constructed with ‘waste’ which Cat sourced as part of Design Team. Consequently, contributing a chapter for Duncan Baker-Brown’s book about designing and the circular economy “The Reuse Atlas” (2017).

When she’s not talking, lecturing, nagging and enthusing about waste and reuse, Cat is actually enabling it! She runs an Environmental Hub “Planet Brighton” in Brighton’s city centre; supplies projects with materials diverted from waste from 10 shipping containers; is sub-contracted by Councils, the NHS and others to facilitate reuse for their estates (2014-present) and a runs weekly Free Shop.

Cat has contributed to conferences, debates, policy, consultations, tenders, strategy and research programmes for corporates, public bodies and the voluntary sector and is considered an expert in waste prevention and transitioning to a circular economy. She’s also sharing solutions and inspiration to prevent unnecessary waste 24/7 via 100+k social media followers.

Cat collaborates with partners from all sectors to provide solutions to niche and ubiquitous waste problems.

Freegle Co-Founder and Media Director (2009-22)  

Waste House (2012-22)   

TEDx Brighton talk October (2016)  

TechTakeback Co-Founder (2016-20)  

Published! (2017) Contributor to RIBA book  “Reuse Atlas: A Designers Guide to the Circular Economy”  

Oceans8Brighton|all female environmental collective (2018-22)  

Planet Brighton Co-Founder and Director (2020-22) 

Climate Emergency Hub at The Open Market, Brighton.  

Recent Press 

Contributor in Plastic Britain (film) 

Episode in TV Series Find It, Fix It, Flog It! 2021 

Forbes 100 Top Environmentalists-who happen to be women 2020 

Sustainable-ish Podcast 2020 

Extinction Rebellion “Waste Solution” video 2020 

Circular Economy TV 2019 

Oceans8Brighton Pride Beach Clean 2019 

VICE TV Brighton Microgap feature 2019 

BBC News Nov 2018 

BBC Environment Nov 2018 

Guardian Education Dec 2018 

USA PBS: Garbage Queen 

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